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In a remarkable feat of unwavering commitment to customer delight, the Apple Card has once again ascended to the throne, clinching the prestigious title of “Best Co-Branded Credit Card for Customer Satisfaction with No Annual Fee.” This crowning achievement comes courtesy of the esteemed J.D. Power 2023 U.S. Credit Card Satisfaction Study. It marks the third consecutive year that the Apple Card, in harmonious partnership with its issuer Goldman Sachs, has secured the coveted #1 ranking in its segment. This remarkable hat-trick reinforces its status as the perennial favorite among customers who prioritize satisfaction and value.

A Hat-Trick of Excellence: The Unwavering Triumph of Apple Card

The triumphant journey of the Apple Card in the realm of customer satisfaction reaches a significant milestone with this latest accolade. For three consecutive years, it has stood as the epitome of excellence among co-branded credit cards, setting an unwavering standard for exceptional service and unbridled customer contentment.



Since its inception, the Apple Card has remained dedicated to providing users with the tools and services they need to lead financially healthier lives. It’s an accomplishment worth celebrating, seeing users embrace and derive value from the Apple Card’s advantages. Jennifer Bailey, Apple’s vice president of Apple Pay and Apple Wallet, eloquently captures this sentiment: “We are honored that Apple Card has been recognized as a leader in customer satisfaction. In partnership with Goldman Sachs, we are continuously working to expand the value users receive from Apple Card, most recently with the launch of Savings, and we look forward to continuing to develop tools and services that put our users and their financial health first.”

A Financial Ally: The Birth and Philosophy of Apple Card

The Apple Card embarked on its journey in 2019, driven by a singular mission: to enhance users’ financial well-being. Right from the beginning, it aimed to revolutionize the credit card landscape by focusing on transparency and user-friendly features. Its pioneering move was the elimination of fees, ensuring that users could experience the card’s benefits without the shadow of hidden charges.

Liz Martin, Goldman Sachs’s head of Enterprise Partnerships, shares this vision: “With Apple Card, we have had a shared focus on delivering a great experience and providing value to our customers since the beginning. As we have brought new offerings and benefits to customers, we are honored to once again be recognized by them and J.D. Power.”

The Apple Card Experience: A Treasure Trove of Benefits and Daily Cash Rewards

Apple Card’s allure lies not only in its user-centric philosophy but also in the tangible benefits it offers. Tracking purchases, managing spending, and calculating potential interest charges have never been easier, thanks to the seamless integration of these features within the Wallet app. The pièce de résistance is the opportunity to earn up to 3 percent Daily Cash on every purchase, transforming every transaction into a rewarding experience.

Expanding Horizons: The Savings Account from Goldman Sachs

In a testament to Apple’s dedication to enhancing the Apple Card experience, a groundbreaking development recently emerged – the Savings account from Goldman Sachs. Exclusively available to Apple Card users, this innovative offering has already garnered over $10 billion in deposits, underscoring its popularity and the value it brings to users.

Savings is designed to unlock even more value from Daily Cash rewards. Operating without any fees, minimum deposits, or balance requirements, it empowers users with complete control over their savings. Furthermore, it seamlessly enables users to transfer funds from a linked bank account, ensuring a seamless and convenient savings experience.

Apple Card’s Continuing Odyssey: Prioritizing Users and Financial Health

As the Apple Card basks in the glory of its triumphant victory as the Best Co-Branded Credit Card for Customer Satisfaction with No Annual Fee in the J.D. Power 2023 U.S. Credit Card Satisfaction Study, it continues to look forward. Apple, in collaboration with Goldman Sachs, remains steadfast in its mission to prioritize user satisfaction and financial well-being. With the recent launch of Savings and a track record of unwavering excellence, Apple Card stands at the forefront of the credit card industry, poised to lead the way. It offers customers unparalleled benefits and a brighter financial future, cementing its status as the card of choice for those who seek superior satisfaction and financial well-being.

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